What should be in your music release marketing plan? The big moment has arrived: You’ve completed your latest musical masterpiece and you’re ready to unleash it onto the world. But before that happens, you need a music release marketing plan—no matter what level you’re at in your career. Music marketing calendar plan Obviously, a music marketing plan doesn’t come together overnight. Start planting the seeds months in advance. In many cases, sooner is much, much better, especially if some of your plans involve time-sensitive elements. Identifying your target audience and growing your fanbase is also crucial so that when you’re ready to announce your new album, you already have a community that’s excited about it. If you’re ready to get started on your music release plan, follow these eight steps to make it happen. .1 Decide on your music marketing goals What do you actually want to accomplish with your music release? Your goals are entirely your own, and they can of course change over t...
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